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FORBES: Everyone in retail is talking about this technology right now

Profitmind CEO Dr. Mark Chrystal is interviewed in this article on the biggest buzz at NRF 2025: agentic AI

January 16, 2025

In his recap from NRF 2025, Richard Kestenbaum calls out Agentic AI as the hottest topic of the show. He notes, “The one phrase I heard more than any other is ‘AI Agent.’ That technology was everywhere. If you're not selling it or buying it, you're talking about it.”

Kestenbaum quotes Profitmind CEO, Dr. Mark Chrystal, and highlights Profitmind in his article: “With an AI agent, ‘you give it a goal and you give it access to the tools to solve [for that goal] and it figures out how to meet your goal.’

Profitmind takes information about retailers or brands and their strategy and competition. The AI Agent tells you what it found and what you should do as your next tactic. Profitmind is being used by Home Depot, Crocs, Batteries Plus, HEB and others. It says Profitmind clients average an increase in revenue of 21%, gross profit of 14% and a payback of Profitmind's fees in one month.”

Read the full article in Forbes:

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